FIFA signs ADI Predictstreet to World Cup sponsorship

ADI Predictstreet has signed on as a FIFA Partner in the prediction market category for the World Cup. The platform will launch with the event and leverage FIFA’s historical data to allow users to forecast match outcomes, tournament statistics, top players and key moments. The platform will be available through desktop and mobile. The ADI Predictstreet also will be the presenting partner for FIFA free bracket challenge (ADI).

FIFA CBO Romy Gai said last week at the SBJ Business of Soccer conference that the governing body has sold all 16 of the global sponsorship packages, which includes the organization’s top two corporate partnership tiers: FIFA Partners and World Cup Sponsors (SBJ)



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