ESPN is serving up a new promotional campaign for 2022 US Open, which debuted today across ESPN channels and platforms before its coverage of the tennis Grand Slam begins Aug. 29. The new spot features a performance by electronic-pop duo Sofi Tukker, with a nod to the tournament's primetime night matches. The spot was filmed on The Rooftop Pier 17 at N.Y.'s South Street Seaport. Sofi Tukker, whose new album is titled "Wet Tennis," group performs their single "Summer In New York." The ad features brief glimpses of past tournament moments, with a particular emphasis on Serena Williams as she preps for her last US Open (SBJ).
Sponsored content
Additional Sections
Podcasts
