Opinion
F1’s real asset isn’t speed — it’s intellectual property
Formula 1 is among the most technologically advanced sports in the world. It is also, structurally, an intellectual property (IP) business. Its commercial architecture has the power to transform a city, as the recent Miami Grand Prix demonstrated, with its impact continuing to reverberate across Sou...
Colleges celebrate women’s sports, then ask donors to save them
America is finally falling in love with women’s sports. College athletic programs are dismantling the very system that built them.
Every sports team is about to become a software company
The next competitive advantage in sports won’t come from a better sponsorship deal, a renovated premium club or a new ticket package. It will come from organizations that think and operate like software companies.
86% of fans say live sports are becoming a luxury experience
The sports industry has spent the better part of the previous decade proving it can maximize revenue inside the venue: Premium seating, dynamic pricing, all-inclusive hospitality and a booming secondary market have all pushed per-cap spending and franchise valuations to record levels. From a busines...
Forum: One person’s journey in sports business
Closing a dinner conversation in Charlotte earlier this month, I asked sports executives to share one word about what they look for in hiring a young person who wants to work in the sports business. Some answers won’t surprise, but do inform:
Why your sponsorship dollars are wasted if you’re not playing
Sports brands didn’t miss the gaming revolution, but many are still misplaying it.
The global game has outpaced the talent pipeline
The sports industry has gone global. Its talent pipeline hasn’t.
Rise of the athlete creator: Legal and business implications for the new era sports
For decades, the business of sports operated on a familiar model: athletes performed on the field, court or track, while leagues, teams, broadcasters and sponsors controlled the machinery of media rights, branding and monetization. Athletes were the talent, but rarely the owners or architects of the...
The ‘prove it’ culture: What women’s sports can teach us about the disability market
As the sports industry recognizes Disability Pride Month in July — marking the 36th anniversary of the signing of the Americans with Disabilities Act — it has an opportunity to move beyond awareness campaigns and ask a far more important question: Is the industry truly prepared to engage one of the ...
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Quote of the Day
For me, that is the most important legacy, the connection between the national team and the fans. Of course, we want to win. But that is the legacy that we need.-- USMNT coach Mauricio Pochettino, on what he is hoping to get out of this World Cup.
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