Opinion
Why a single-seller approach is wise for college football
College football is the second highest-rated TV programming in the U.S., behind only the NFL. A dozen schools’ games consistently produce NFL-like numbers at 4 million to 10 million-plus viewers. College football generates $3.9 billion in media rights, and … it is underperforming.
Youth sports: Tracking the right score will keep kids in the game longer
Norway’s approach to youth sports dominated the conversation during the Winter Olympics. And why not? When a country roughly the size of South Carolina leads the world in medals, for the second Winter Olympics in a row, it’s fair to assume the Norwegians might be doing a few things right.
Cartoon: Playoffs? The draft is on!
NFL fan shoos away NHL and NBA playoffs to watch the draft.
Forum: Don Garber looks back, and ahead, at MLS
When MLS Commissioner Don Garber was tasked to run the league in 1999, it had 12 teams. Today, it sits at 30, and Garber has overseen every major advancement and change of the sport in North America. But Garber has more yesterdays than tomorrows as commissioner and the league will soon enter a new e...
Why I’ve changed my mind about brands taking a political position
Perhaps no time in the history of mankind have sports and politics been so entwined.
Should College Sports Commission LLC be reorganized into a member-based nonprofit?
College athletics has entered the semi-professional era. Revenue sharing, NIL markets, and private capital have reshaped the landscape. The House settlement accelerated that transition and required a centralized enforcement agency capable of administering new obligations across conferences and campu...
Mixed-use evolution: How entertainment districts will define real estate development by 2040
When people hear the term “mixed-use real estate,” they might think of an apartment building with retail shops on the ground floor, or an office park featuring a hotel and a few restaurants. Lately, a new type of mixed-use development is gaining momentum across the U.S.: the entertainment or “lifest...
A sponsorship tsunami is headed for North America
For many of us in this crazy business, particularly those in sports marketing, when we’re asked what makes our field unique or special, we probably offer a variety of soft answers, vague anecdotes intended to satisfy the inquisitive.
Forum: Music, mascots and moments matter on game day
Baseball always delivers big-event productions, from Opening Day to All-Star Games to historical events and playoffs. The setting of the sport lends itself to such pageantry. I always think about this around Opening Day, and this year, there were grand productions at Dodger Stadium around their Worl...
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Quote of the Day
Of all the things I’m worried about, World Cup tickets selling below face value isn’t one of them.-- Eagle Point Credit Management founder & Managing Partner Thomas Majewski, on why his firm felt it was a safe bet to back Sports Illustrated Tickets' plan to purchase World Cup tickets and resell them.
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