Opinion

Inside Inter Miami CF’s equity-driven partnership strategy

The most revealing aspect of Inter Miami CF’s new partnership with Prenetics — the NASDAQ-listed parent of health and longevity brand IM8, co-founded by David Beckham — is not the deal itself. It is the revenue Inter Miami chose not to take.

The data beneath the game: Who owns the numbers when baseball’s next CBA arrives?

Gerrit Cole may not know it, but every fastball he throws is now a financial transaction.

From the pitch to prime time: How U.S. sports leagues hope to win the world

Sport has always been television’s most reliable draw. Unlike drama, which can be streamed at leisure, or news, which can be consumed in clips, sport demands live attention. It cannot be spoiled, paused until convenient or reduced to a highlight without losing something essential. That quality has m...

TKO’s next sovereign frontier: The case for diversifying the government partnership model beyond Saudi Arabia

The most valuable customers for TKO Group Holdings are not ticket buyers; they are governments. The kingdom of Saudi Arabia is the clearest proof of concept for TKO’s governmental partnerships. During the Q4 2024 earnings call, TKO CFO Andrew Schleimer insinuated that one fewer Saudi Arabia Premium ...

WWE and the inevitability of further disruption

Editor’s note: The following is an excerpt from “Sometimes Wrong but Never in Doubt” (Skyhorse Publishing, June 2026), by George Barrios, former co-president of WWE.

Professional teams have a generational opportunity to claim the media value chain

The disruption of the regional sports network model is not a distraction from the core business of fielding a winning team — it is the next chapter of building a durable, appreciating franchise asset, and the defining ownership opportunity of this generation. The instincts that made these owners suc...

The NIL gold rush is over, and that’s good for athletes

Five years after House v. NCAA accelerated the economic transformation of college sports, the industry is finally entering a phase that mature financial markets inevitably reach: correction.

Where do we go after the World Cup?

Soccer fandom in the United States has increased substantially since our hosting of the World Cup in 1994 — manifested by participation, spectatorship and viewership, accompanied by a significant increase in corporate investment (U.S. Soccer reported having more than $1.3 billion in contracted reven...

Forum: ‘Listening and learning’ keep NCAA’s Baker on even keel

Charlie Baker has led the NCAA for 40 months, and while he and the NCAA are an easy punching bag, let’s recall his message from 2023 when asked what the association needed to do. Seven months in, he firmly said, “Get shit done.”

What do FCC spectrum auctions mean for sports networks?

When it comes to live sports, billions of dollars in rights fees, advertising commitments, carriage agreements and affiliate revenues depend on reliable national distribution. For decades, that distribution has relied on C-band satellite spectrum, the infrastructure that moves live games from venues...
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Quote of the Day
It's going to be some numbers that some of the people are not familiar with. But women's football is taking off, not just on the pitch, but off the pitch and the business side.
London City Lionesses owner Michelle Kang, on paying women's soccer players what they're worth after the club signed Alexia Putellas.
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