Colleges
Univ. of Louisville establishes nonprofit to help with athletics revenue
The Univ. of Louisville Board of Trustees voted Thursday to “establish Cardinal Ventures, a 501(c)(3) nonprofit designed to create new revenue opportunities for Louisville athletics at a time when the cost of competing at the highest level continues to rise,” according to Eric Crawford of Louisville...
Kentucky AD Barnhart steps away from proposed new role amid criticism
The Univ. of Kentucky announced Thursday retiring AD Mitch Barnhart -- who was “set to move” to a new role as Exec in Residence for the UK Sport and Workforce Initiative on July 1 -- “will no longer take that job.” The news comes two days after Kentucky Gov. Andy Beshear “joined the growing number o...
Virginia Tech AD Whit Babcock to retire in June, stay on as AD emeritus
Virginia Tech AD Whit Babcock is “retiring June 30” but will “remain at the school as AD emeritus.” Babcock is the ACC’s second-longest tenured AD after a dozen years with the Hokies. Virginia Tech did “not reveal the new position’s duration or salary” -- Babcock’s contract as AD was set to expire i...
NCAA’s Baker pushes simpler five-year eligibility window plan
NCAA President Charlie Baker is “now firmly advocating” a move to the “five-in-five” standard for student-athlete eligibility to “eliminate the current restriction in Division I of playing four seasons within a five-year span that features numerous waivers and redshirts,” according to Bryan Fischer ...
Michigan Stadium alcohol sales near $15M in first two seasons
The Univ. of Michigan sold nearly $15M “in alcoholic beverages” at Michigan Stadium over the past two years since alcohol became legal inside the stadium before the 2024 football season, according to Sam Jane of MLIVE.com. In terms of revenue, the university generated about $2.3M during its inaugura...
CFP expansion to 24 teams gains momentum at meetings
The question of expanding the CFP to 16 or 24 teams remained unresolved at the annual two-day CFP spring meetings, but for the first time, the meetings “paved the way for a more intense holistic examination and financial evaluation of a 24-team postseason,” according to Ross Dellenger of YAHOO SPORT...
LSU board set to approve new contract for AD Verge Ausberry
The LSU Board of Supervisors is “on track to approve a new contract” for LSU AD Verge Ausberry on Thursday. The deal runs through 2030. Ausberry is “set to receive” $1.5M by the end of 2027, $1.6M the next year and $1.7M the year after that. His new deal also includes “incentives if LSU football, me...
Reports: Fox finalizes deal for 2026 Big Ten title game rights from NBC
Fox “officially finalized its deal to re-acquire the rights from NBC to broadcast the 2026 Big Ten title game,” according to sources cited by Brett McMurphy of ON3. The Wall State Journal reported NBC “received between” $45M and $55M from Fox for the game. Sources said that NBC will “also receive on...
Ticking time bomb goes off: Seeing the impact of sports betting on college athletes and integrity
In January, federal authorities indicted 26 individuals in a college basketball point-shaving conspiracy involving more than 39 athletes across 17 different teams. At least two defendants were also implicated in a separate NBA gambling case, suggesting that professional and collegiate betting miscon...
Louisville athletics continues high spending while pushing for new revenue model
The Univ. of Louisville “sits in the crosshairs of a financial conundrum as much as any school,” as the Cardinals “have chosen a seemingly quixotic path: embrace fiscal irresponsibility while advocating for a new revenue model,” according to Pat Forde of SI. Louisville Athletics reported a deficit o...
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Quote of the Day
If Pittsburgh can handle 250,000 people for the St. Patrick’s Day parade, I have no doubt it can handle that number of people per day over three days.-- Pittsburgh Business Times Market President & Publisher Evan Rosenberg, on the city's preparation for this weekend's NFL Draft.
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