Events and Attractions
Louisville lands big wins amid shifting corporate moves
June 2025: GE Appliances announces a $490 million expansion at its Louisville Appliance Park headquarters, creating 800 full-time jobs.
Fiesta Bowl collegiate event keeps flag football in the spotlight
As flag football continues its rapid rise, the Fiesta Sports Foundation is set to host a national Division I women’s collegiate tournament that aims to further elevate the sport.
For much of WWE’s emerging talent, the road to WrestleMania began in the arena of college sports
When Alabama shot-putter Isaac Odugbesan received a direct message purportedly from a WWE talent scout, he didn’t know how to respond. So he didn’t. For a week.
Bourbon and sports: A perfect blend in Louisville
Bourbon is as endemic to Louisville’s sports culture as the automotive industry is to Detroit’s.
Post Position: How Louisville is becoming a sports business pacesetter
It takes sports travelers in Louisville mere minutes to feel as if they are in a place unlike any they’ve visited.
Fury-Joshua fight saga takes next step as Fury signs paperwork
Boxer Tyson Fury made his latest return on Saturday with a win over Arslanbek Makhmudov, but he “did not celebrate his victory with the usual bravado” -- instead turning “his gaze immediately to the ringside seats” where fellow boxer Anthony Joshua was sitting. The “sub-plot to the night” was whethe...
Trump makes appearance at UFC 327, requests added fight for White House card
The “main attraction” early at UFC 327 on Saturday night in Miami was President Trump, who entered Kaseya Center shortly after 9pm ET “to watch the light heavyweight fight between Jiri Prochazka and Carlos Ulberg.” He was accompanied by UFC President & CEO Dana White and “several members of the ...
UFC announces tickets, fan fest plans for White House card
With two months until the UFC Freedom 250 event on June 14 at the White House, UFC and the White House made a number of announcements on plans:
New ‘front’ categories for World Cup tix raise transparency questions for FIFA
FIFA this week introduced new premium-priced tiers of 2026 World Cup seats in the front part of its “two most expensive sections,” and it has raised “questions about whether fans buying tickets over the last eight months ever had a legitimate shot at securing the tournament’s best seats at the adver...
Soccer media brand hosting two-week activation event for FIFA World Cup in Brooklyn
Soccer media brand Footballco will host a two-week activation in Brooklyn tied to the final weeks of the FIFA World Cup as “part of a broader effort from the global outlet to introduce itself to U.S. audiences,” according to Mark Stenberg of ADWEEK. The event, called the House of Goal, will take pla...
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Quote of the Day
With the Pope Hat, we’re seeing people show up with their own, so we thought it would be a nice play for our fans -- dare I say a tip of the cap, if I can say cap, to the Pope -- as he does his great work.-- White Sox EVP/Chief Revenue & Marking Officer Brooks Boyer, on the team's upcoming “Pope Hat” giveaway on Aug. 11.
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