Events and Attractions

Preakness’ media future likely coming with historic shift in Triple Crown calendar

The Preakness Stakes could have a new spot on the racing calendar and a new broadcast home beginning in 2027, sources told SBJ.

F1 says India return not happening in 2027 despite minister’s claim

Formula 1 insists that the sport “will not be racing in India next year” despite a claim from an Indian government minister on Monday. F1 raced at the Buddh International Circuit, 30 miles outside New Delhi, from 2011-2013. The event then “fell off the calendar due to a tax dispute between the FIA a...

Seattle lowers World Cup economic forecast amid global unrest

Seattle’s tourism industry “continues to have high hopes for what this summer’s FIFA World Cup matches could do for the city,” but because the tournament will “take place against a backdrop of global unrest, once-rosy economic projections have drooped,” according to Ulu-Lani Boyanton & Kroman of...

Messi helps elevate Miami as global soccer destination

Inter Miami F ‌Lionel Messi has “helped cement Miami’s status as a center for soccer and other international sporting events,” according to Arian Campo-Flores of the WALL STREET JOURNAL. Miami Gardens hosted the final of the 2024 Copa América, eight matches for the FIFA Club World Cup and is now pre...

Brands turn FIFA World Cup access into the ultimate fan hook

Access to the 2026 FIFA World Cup is “one of the clearest ideas shaping marketing efforts” for the soccer tournament by brands, according to Jon Springer of AD AGE. Brands are “offering tickets and experiences to deliver value to fans in an effort to break through the Cup clutter.” Others are treati...

MADE Hoops, FIBA collab on global middle school basketball competition

MADE Hoops, the youth basketball event operator co-funded by SC Holdings, LeBron James and Maverick Carter’s LRMR Ventures and Kevin Durant and Rich Kleiman’s 35V, and FIBA are entering an agreement to stage a global competition for middle school players, marking the first global world championship ...

Rory McIlroy feted by morning shows for Masters win

Rory McIlroy made history Sunday in Augusta, becoming just the fourth player to win the Masters in back-to-back years when he outlasted Scottie Scheffler by one shot. All three of the network morning shows this morning touched on the feat in their opening segments. CBS’ Amanda Balionis, who was part...

World Sevens Football returning with all-England edition

The World Sevens Football women’s soccer tournament will hold its third edition this May at Brentford FC’s Gtech Community Stadium in West London.

Post Position: How Louisville is becoming a sports business pacesetter

It takes sports travelers in Louisville mere minutes to feel as if they are in a place unlike any they’ve visited.

Bourbon and sports: A perfect blend in Louisville

Bourbon is as endemic to Louisville’s sports culture as the automotive industry is to Detroit’s.
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I get it. The networks pay a fortune for exclusivity, and I work for one of the networks, but fans deserve to be thrown a bone once in a while.
-- MSG Network's Mike Breen, on first-round NBA playoff games not having local broadcasts for the first time as part of the new TV package.
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