Events and Attractions
Adidas to invest over $100M in Bundesliga to help support league growth
Adidas has “agreed an investment” of $116.8M into the Bundesliga, where the deal is “intended to support the growth of the leagues and the development” of its 36 member clubs. The investment will be used to support the league’s “central marketing objectives and allocated according to agreements betw...
FIFA plan would limit foreign league games to 1 per season
Domestic leagues “would be limited to staging one game a season in foreign countries” under FIFA proposals that “significantly raise the bar for controversial ‘international matches’ to be approved,” according to Ames & Hughes of the London GUARDIAN. Developed by a FIFA working group set up almo...
World Cup Notes: Miami to provide free shuttles to Hard Rock Stadium during matches
THE ATHLETIC’s Dan Sheldon noted Miami-Dade County will “provide complimentary game-day shuttles exclusively for match ticket holders traveling to Hard Rock Stadium” at the FIFA World Cup. The stadium will host four group stage matches as well as a round of 32 fixture, a quarter-final and the bronze...
World Cup concerns loom ahead of FIFA Congress in Vancouver
FIFA’s annual congress on Thursday in Vancouver “carries greater weight this year” with the World Cup less than two months away and “several questions still hanging over the first 48-team edition of the tournament,” according to Julien Pretot of REUTERS. One of the “clearest concerns is cost.” The ...
Horse racing faces inflection point around Triple Crown schedule
The decision by Bill Mott, trainer of 2025 Kentucky Derby winner Sovereignty, to have his horse skip the Preakness Stakes last year signaled that an “inflection point” for horse racing “is coming,” according to Dan Wolken of YAHOO SPORTS. The sport can either “break from tradition and modernize the ...
R&A’s Darbon expects record crowd at Open Championship, but warns growth has limits
R&A CEO Mark Darbon said that even though more than 300,000 fans -- a new record for the event -- will attend this year’s 154th Open Championship at Royal Birkdale, that does not mean the organization is “going to keep increasing that number going forward,” according to Martin Dempster of THE SC...
Norway soccer federation calls to abolish FIFA Peace Prize
Norway’s soccer federation has called for FIFA’s Peace Prize “to be abolished because it breaches the world governing body’s rules on political neutrality,” according to Martyn Ziegler of the London TIMES. Norwegian Football Federation President Lise Klaveness said that the board will be writing to ...
Boston 26 clarifies that tailgating will be allowed for World Cup matches
The Boston World Cup host committee said that tailgating “will be allowed at Gillette Stadium” during the tournament, according to Seth Vertelney of USA TODAY. Boston 26 on Monday clarified its policy around tailgating in a statement, saying, “Based on prior information that FIFA communicated to Bos...
Report: LIV Golf event in New Orleans to be postponed
The LIV Golf event in New Orleans set for the last week of June “may not be played,” according to sources cited by New Orleans-based WDSU-NBC. This comes after “weeks of turmoil involving the league and its financial backing.” An official announcement is expected Tuesday. Sources said that the state...
D.C. targeting 1 million attendance mark for 2027 NFL Draft
Next year’s NFL Draft, set to be held in D.C., has a “goal of having a combined three-day attendance figure of 1 million fans on the National Mall.” The draft will be in the nation’s capital for the first time since 1940. Pittsburgh drew a record attendance of more than 805,000 attendees over three ...
Sponsored content
Quote of the Day
We don’t think it’s part of Fifa’s mandate to give such a prize. ... This peace prize given at the [World Cup] draw in Washington was a breach of Fifa’s own statutes of political neutrality and there was a lack of legal process within Fifa.-- Norwegian Football Federation President Lise Klaveness, on wanting the abolition of the FIFA Peace Prize because it breaches the world governing body’s rules on political neutrality.
PODCAST
SBJ TV
PROPERTIES
