Events and Attractions

Nielsen rolled out a pilot program in February aimed at improving measurement around co-viewing of big events and the resulting data shows a 4.19% lift to Big Data viewership. Co-viewing is essentially multiple viewers in front of a single screen, and an area of measurement that the NFL (and other l...

This year’s Met Gala featured a “long list of fashion-minded athletes trading in their cleats and sneakers for something a little less comfortable.” Tennis player Venus Williams served as a co-chair for this year, while Aces C A’ja Wilson was on the host committee. Other sports figures who made appe...

Full Day Productions and GSE Worldwide aim to break the record for the highest attendance at a volleyball game through a collaboration to host Spikes Under the Lights, a one-night showcase at AT&T Stadium. Set for Aug. 27, the event will feature Nebraska, Penn State, Florida and SMU competing in...

Top tennis players including No. 1s Jannik Sinner and Aryna Sabalenka on Monday expressed “their deep disappointment” at the French Open prize money. The players added that “other demands have not been addressed by officials from the four Grand Slam tournaments, including better representation, heal...

Millions of soccer fans in the world’s two most ​populous nations “may not be able to watch the World Cup” that starts next month, due to a “deadlock over broadcast rights in India and ‌no official decision in China,” according to sources cited by REUTERS. In India, a “Reliance-Disney joint venture ...

President Trump said that construction on the temporary venue for UFC’s White House event in June will “begin” this week, according to Mary Bell of the WASHINGTON TIMES. Trump on Friday said, “The arena, they’re going to start building it over the next week.” He added that the 4,500- to 5,000-seat v...

World Cup host cities are “bracing for the rigid enforcement of intellectual property rules, particularly at businesses like restaurants and bars” as FIFA “relies on volunteers, lawyers and staff members to enforce its brand protection,” according to Vjosa Isai of the N.Y. TIMES. Toronto City Counci...

The end of F1’s Miami Grand Prix at Hard Rock Stadium marked the final act of a project that required 3 1/2 months of construction and served as a “green light to tear down hundreds of structures before the next big thing comes to town” -- the World Cup, according to Hal Habib of the PALM BEACH POST...

Hard Rock Stadium is “not currently on the schedule” for the Super Bowl, as the event has “become harder to land” with the enhanced fan experience at the stadium for other events, according to Brian Bandell of the SOUTH FLORIDA BUSINESS JOURNAL. Dolphins owner Stephen Ross said it is “always excitin...

PIF subsidiary SURJ Sports Investment has “reiterated its commitment to staging an ATP Masters 1000 tournament in Saudi Arabia starting 2028,” according to Reem Abulleil of THE NATIONAL. The PIF has been “scaling back its sports investments in recent weeks,” most notably in golf, with the PIF set to...