Media

DAZN confirms its pursuit of the NBA’s centralized streaming hub

London-based DAZN has confirmed it wants to house the NBA’s local broadcast streaming hub -- whether the league launches it next season or beyond -- in what could become a billion-dollar bidding war between multiple digital outlets: DAZN, Amazon and YouTube.

NBC Sports breaking new WNBA marketing campaign with spot during Kentucky Derby

NBC Sports will debut a new WNBA marketing spot on Saturday during the Kentucky Derby as it prepares to return to coverage of the league this season in Year 1 of a new media rights pact. Aces C A’ja Wilson, Liberty G Sabrina Ionescu and Wings G Paige Bueckers will headline the ad, which officially l...

NFL Network goes dark on Comcast’s Xfinity

NFL Network, which is now under Disney ownership, has gone dark on Comcast’s Xfinity service, effective Friday. The move has not affected ESPN networks. A Disney spokesperson told SBJ, “We understand how disappointing and disruptive this is for football fans who have lost access to NFL Network and R...

Report: Russell Wilson in talks to join CBS’ ‘The NFL Today’

Free agent QB Russell Wilson is in “deep discussions to go into television,” with CBS’ “The NFL Today” considered the “favorite as the two sides have had lengthy talks,” according to sources cited by THE ATHLETIC. Wilson has “worked with CBS on a few occasions over the years,” including during a Gia...

F1 hopes Apple TV deal will deepen sport’s foothold in U.S. amid evaluating broader expansion

F1 CEO Stefano Domenicali said that the series’ Apple TV deal is “just the beginning of a long-term aim” to become part of U.S. sports culture, as he “evaluates replicating the deal in other territories and mulls over the prospect of competing with the country’s biggest stick and ball sports,” accor...

Run for the Roses: Churchill Downs unveils new and expanded brand deals for 152nd Kentucky Derby

Eleven brands will enjoy top-tier sponsor status at the Kentucky Derby this weekend, led by a portfolio of familiar faces and new immersive experiences across beauty, food and technology.

Tennis Channel sees ratings, streaming gains under Blackburn

Tennis Channel Chair & CEO Jeff Blackburn’s arrival last year has “coincided with an upswing in ratings and streaming signups,” as the spring season has been the “most-watched in company history,” according to Dade Hayes of DEADLINE. Tennis Channel has full rights to the men’s and women’s pro to...

SBJ Live: Main Street collapse reshapes local sports media playbook

The collapse of Main Street Sports Group has reshaped the local media rights landscape, forcing teams, leagues and distributors to rethink long-standing assumptions about regional sports networks, streaming and direct-to-consumer models.

Sports Media Pod: How The CW finally solved its streaming problem

On this week’s Sports Media Podcast, SBJ’s Austin Karp and Josh Carpenter explain why The CW’s partnership with ESPN Unlimited is such a major win -- giving the broadcast network a long‑needed streaming home and solving consumer confusion around how to watch CW sports content.

Sports Media Pod: Why NBC’s primetime Kentucky Oaks is a big deal

On this week’s Sports Media Podcast, Churchill Downs Inc. CEO Bill Carstanjen explains why the Kentucky Oaks airing in primetime on NBC is such a meaningful moment for the sport.
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Quote of the Day
We don’t need investments. We don’t need anything. We just need to kind of work on our own business and improve it, cross the bridge into streaming.
-- Tennis Channel Chair & CEO Jeff Blackburn, on the health of the network.
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