Media
Trump: NFL needs to be ‘careful’ how many games it puts on streaming services
President Trump on Sunday indicated that he is “not a fan of the NFL airing games on streaming services,” saying the league needs to be “careful” about how many games it puts on streamers. Trump, in an appearance on “Full Measure” with Sharyl Attkisson, said, “They have to be careful because, you kn...
Sports seeks even bigger piece of the TV/streaming ad pie at Upfronts
The bulk of upfront season gets underway in Manhattan on Monday with advertising presentations from NBC, Fox and Amazon. The presentations, which will run through Wednesday, will once again show how upfronts week has morphed significantly over the last five years. The week used to be focused mostly ...
Sports Business Awards: Executive of the Year — Rick Cordella, NBC Sports
Rick Cordella faced his biggest test since taking the reins of NBC Sports in late 2023, and in a short window, he deftly guided the company through some of the industry’s biggest events and perhaps the most significant grouping of sporting showcases in the company’s storied history.
Sports Business Awards: Best in Sports Media
It was a year of significant change for CBS Sports, as Paramount Skydance under new leader David Ellison came out swinging with a seven-year deal for UFC. The reinvigorated company also saw David Berson’s group lock down deals for the Pac-12, Mountain West, Zuffa Boxing, UEFA Women’s Champions Leagu...
New TV pacts make WNBA a broadcasting ‘bargain’
The WNBA begins its 30th season with new media rights agreements that make the league “one of the best -- if not the best -- bargains in sports broadcasting,” according to Shlomo Sprung of YAHOO SPORTS. A source said that the agreements total $3.1B over 10 years. Two years ago, the league secured an...
WNBA Media Notes
Roku on Wednesday launched the WNBA Zone, a new, streamlined destination created in partnership with the WNBA. The Zone centralizes live matchups, scores, highlights and more in one location. It is available now (Roku).
Disney broadcasting Super Bowl LXI opens more ad slots, new strategies
Disney’s broadcasting of Super Bowl LXI in February will be its first in two decades, potentially opening up “more opportunity for advertisers to get in the game” -- which “changes the strategy” for ad sales, according to Bill Bradley of ADWEEK. Typically, Super Bowl broadcasters have a “large porti...
Report: Fox’s Murdoch raised concerns with Trump on NFL’s continued streaming push
Fox/News Corp. Chair Emeritus Rupert Murdoch in February “warned” President Trump that if streamers gained rights to more NFL games, it “would kill broadcast networks,” according to a source cited by Mattioli, Dawsey, Beaton & Flint of the WALL STREET JOURNAL. The source said that Trump “listene...
SBJ Live: Women’s sports properties prioritize social-first strategies to build younger fandom
Women’s sports properties are looking closely how they build and sustain younger fandom, with leaders across leagues, media and brand strategy prioritizing athlete-driven storytelling, social-first distribution and purposeful fan experiences to capture the next generation of fans.
Cosm to bring 40 of Fox’s FIFA World Cup games to its facilities
Cosm and Fox Sports have deal to bring 40 FIFA World Cup matches to Cosm’s three shared-reality facilities in L.A., Dallas and Atlanta, which opens the day before the World Cup starts. That will include 11 group stage matches -- including all three USMNT matches and two of three Mexico matches -- as...
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Quote of the Day
We don’t really believe in price controls. That’s kind of like what dynamic pricing can do. It actually shows just how sought-after it is to come to the United States for a World Cup.-- Trump Administration World Cup Chief Andrew Giuliani, defending the high cost of tickets for World Cup matches in the U.S.
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