Media

A Looper Insights survey of top media-tech execs suggests that Amazon, Google, Netflix and “other big tech companies might control the latest ‘feeding frenzy’ for sports rights, not the leagues,” according to Frankel & Bloom of NEXT TMT. The NFL reportedly wants to renegotiate its contracts with...

There is “concern” in Japan that MLB’s partnership with Netflix to exclusively air World Baseball Classic games there will “ultimately lead to a major dip in how many people watch the tournament,” according to Sam Blum of THE ATHLETIC. Reports stated that nearly 100 of the 125 million people in the ...

Apple is “bullish on what it has seen so far” in its deal with F1 after last week’s Australian Grand Prix, according to Alex Weprin of the HOLLYWOOD REPORTER. The company “declined to give any specific numbers.” However, Apple SVP/Services Eddy Cue said the deal is “off to a strong start, with fans ...

In Dallas, Evan Grant reported Texas Rangers field reporter Emily Jones will “not have a spot” on the Rangers’ TV broadcasts this year. Rangers Sports Network officially unveiled their broadcast team for 2026 on Thursday and it does “not include Jones,” who first began working as pre- and post-game ...

Sunday’s final round of the Arnold Palmer Invitational was the PGA Tour event’s best figure since 2021 with an average of 3.3 million viewers.

Fox Sports has been a partner with NASCAR for 25 years, broadcasting the last 23 Daytona 500s, and its deal is scheduled to run through 2031. The partnership is the rare, long-term match between network and sport.

NBCUniversal today is showing off new features for the Peacock mobile app, including extending its capabilities with vertical video after first introducing vertical clips early last year. The Peacock app will now allow for AI-enabled, real-time cropping of live events on mobile, and it will launch i...

Allie LaForce is signing a multiyear extension with TNT Sports that will keep her doing reporting work around the network’s marquee properties, including March Madness, Big 12 football, Unrivaled and others. LaForce, who is repped by CAA’s David Koonin, has been exclusively with TNT since 2018 after...

On this week’s Sports Media Podcast, SBJ’s Austin Karp breaks down the resurgence of NCAA basketball viewership, the momentum around March Madness, and what’s driving fan interest -- from conference tournaments to powerhouse matchups.

The CW is getting NASCAR involved with one of its scripted series for the first time since their media rights deal started last year, with JR Motorsports driver Justin Allgaier making his acting debut in the drama series “Wild Cards.” The Nexstar Media Group-owned channel is now in the second season...