Olympics
NBC names SportsDesk reporters for Milan-Cortina Games
NBC announced the SportsDesk reporters for the 2026 Milan-Cortina Games who will be based in the competition regions of Milan, Cortina and Livigno. The group will be led by Mary Carillo, in her 14th NBC Olympics assignment, who will be based in Milan, which features competition in figure skating, sp...
LA28 hits key sponsorship milestone, on pace for 2028 goal
LA28 CEO John Slusher said that the group meeting its goal of reaching $2B in corporate sponsorship by this year puts the organization “well on track to meet or exceed” its $2.52B goal for domestic partnerships, according to Thuc Nhi Nguyen of the L.A. TIMES. That serves as the “largest line item” f...
Year in Review: Venue naming rights
The naming-rights market in 2025 remained strong, with about three dozen deals and several extensions signed. More than $158 million was committed, though terms were available for fewer than half of the deals.
Milan-Cortina officials commit to all-out blitz to finish hockey arena
Olympic organizers “are doing their best” to have the hockey arena for the Milan-Cortina Games ready in time for the hockey tournament, which begins in seven weeks, according to TSN’s Chris Johnston. There currently is a “team of 2,000 people working around the clock trying to get the construction d...
Media Notes
NBC’s Rebecca Lowe will serve as a host for her seventh consecutive Olympics. She will be NBC’s daytime host for its coverage of the 2026 Milan-Cortina Olympics, which begins Feb. 6, on NBC and Peacock. Lowe will also anchor the primetime “Milan-Cortina Olympic Preview Show,” which will air Feb. 5 a...
ESPN’s Jessica Mendoza talks future of Olympic, women’s sports
With Olympic and women’s sports threatened by a changing collegiate model, ESPN analyst Jessica Mendoza joins SBJ’s Rachel Axon to discuss the future viability of those programs. An Olympic gold medalist and All-American in softball, Mendoza looks at how colleges can continue to support non-revenue ...
LA28 to open ticketing registration in January
LA28 organizers have outlined their first phase of ticketing, with registration and sales set to start next year.
L.A. yet to decide how ‘enhanced services’ will be paid for during LA28
Depending on how “enhanced services” are defined, L.A. -- which is already “facing financial headwinds” -- could “end up bearing significant costs for services” during the 2028 Olympics, according to Noah Goldberg of the L.A. TIMES. The 2028 Games has “repeatedly been billed as a ‘zero cost’ event” ...
Women’s hockey players, coaches dismiss concerns over Olympic rink size
Neither U.S. nor Canadian women’s hockey players and coaches at the weekend’s Rivalry Series “voiced concern” over the dimensions of the hockey rinks during the 2026 Milan-Cortina Games, according to Michael Russo of THE ATHLETIC. Nine of the 28 games in the women’s tournament will be played at Sant...
United Sports Collective lands first deal with Range
The United Sports Collective inked its “first partnership” nine months after launching by landing a deal with wealth management platform Range that will pay $1.9M over four years, according to Justin Birnbaum of FORBES. The United Sports Collective, a joint initiative by the national governing bodie...
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We both understand we’re not going to coach this team. We’re not going to decide who we draft. We’re not going to decide what’s going to happen at the trade deadline. But he does bring a history of winning, I’d argue, almost like no one else. I love it that he wants to be involved here.-- Predators owner Bill Haslam, on bringing College Football HOFer Nick Saban in as a minority owner of the team.
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