Franchises

The Golden Knights have agreed to a multiyear renewal of their sponsorship agreement with the Southern Nevada Toyota Dealers that includes a jersey patch placement on the team’s away jerseys. Sunday’s game against the Ducks will mark the first time the NHL franchise has worn sponsor patch on its whi...

T’Wolves players sported “black warm-up shirts that read ‘Stand with Minnesota’” during pregame warmups before Thursday’s game against the Thunder in response to this month’s losses of Renee Good and Alex Pretti, who were both fatally shot by federal immigration officers. The team “put out a stateme...

Former NBAer Mark Aguirre was honored by the Mavericks with a jersey retirement ceremony on Thursday night, as the American Airlines Center “sellout crowd cheered as the banner rose to the rafters and Mavericks immortality.” At halftime of the Mavericks’ 123-121 loss to the Hornets, Aguirre -- the N...

Unless 11th-hour financing can coerce its nine MLB teams to stay put, Main Street Sports Group could have little choice but to file for Chapter 7 and immediately liquidate its business next week, sources told SBJ.

The Mariners will air games “on cable and satellite TV while also offering streaming options for fans” during their first season fully under MLB’s control following the shuttering of Root Sports, according to Ryan Divish of the SEATTLE TIMES. A Mariners TV channel will be available on linear televis...

Bud Light’s Super Bowl campaign this year centers on the classic keg, and this weekend the brand will be extending the concept with labor-intensive activations at both Lumen Field in Seattle and Gillette Stadium in Foxboro. It’s calling it the “City of Kegs” event.

I’ve written twice in the past year about the rejuvenation of the fan experience at Empower Field at Mile High, first after last season and then at the end of the 2025 regular season. It’s a classic tale of an on-field resurrection coming as the business side doubled down on the game day production ...

Following the abandoned sale of the franchise and the fan vitriol that came with it, Twins controlling owner Tom Pohlad said restoring the family name with fans is done first by “communication, but at the end of the day, talk is cheap” and “we’ve got to deliver.” Appearing on “StribSports Daily Deli...

The Dodgers “certainly have no plans to alter their approach” to spending on players, barring a “significant change” to the league’s economic structure in the next CBA, according to Jack Harris of the CALIFORNIA POST. Dodgers President Stan Kasten said, “The expectation always has been, and should c...

The Hurricanes, Kings and Mammoth this NHL season have “gone away” from having a Pride Night, which has, in some form, become a “staple of every team’s promotional calendar” in recent years, according to Rob Rossi of THE ATHLETIC. The Hurricanes switched from Pride Night to “what each is calling ‘Ho...