Labor and Agents
Talent Pool: Latest agency signings
Professional sports signings
Roc Nation Sports International partners with Chelsea FC
Chelsea FC, one of the most successful and popular soccer clubs in England and Europe, is partnering with Roc Nation’s global division to accelerate the club’s growth and fan engagement in the U.S. in the lead-up to the World Cup. The partnership will see integrated campaigns, exclusive content drop...
The Team acquires Provisions Golf, doubling down on creator‑led digital golf
The Team is deepening its bet on creator‑led golf by acquiring boutique agency, Provisions Golf. As part of the deal, Provisions founders Joe Gilliland and Josh Morgan are joining The Team as SVPs of the Creators division, with Gilliland based in Dallas and Morgan in San Diego. They will report to C...
GSE Worldwide, Full Day Productions to host college volleyball event at AT&T Stadium
Full Day Productions and GSE Worldwide aim to break the record for the highest attendance at a volleyball game through a collaboration to host Spikes Under the Lights, a one-night showcase at AT&T Stadium. Set for Aug. 27, the event will feature Nebraska, Penn State, Florida and SMU competing in...
MVP Sports Group, Beverly Hills Sports form EVOLV Sports Management
The baseball talent representation sector has gained a new entrant. MVP Sports Group and Beverly Hills Sports Council, which both have headquarters in Southern California, merged to form EVOLV Sports Management, a player representation firm launching with more than $6B in negotiated player contracts...
Upper Edge Sports, Prime 1 Sports collab to represent athletes
Ashburn, Va.-based NFLPA agency Upper Edge Sports is joining forces with Washington, D.C.-based boutique NIL agency Prime 1 Sports in a partnership designed to create a seamless pipeline for football players from high school and college through the NFL. In practice, that means a player who starts wi...
NFLPA agent Alexander Nguyen joins McRae Sports Group
Attorney Alex Nguyen is betting that a winding path through family law and personal injury cases will translate to a future inside the NFL Draft green room. Nguyen, recently certified as an NFLPA agent in October, has joined Clermont, Fla.-based NIL and NFL agency McRae Sports Group as an agent and ...
Winter Olympics star Johannes Høsflot Klæbo signs with Octagon
After a record-setting performance at the 2026 Winter Olympics, Norwegian cross-country star Johannes Høsflot Klæbo has signed with Octagon, betting that Olympic dominance can translate into commercial relevance — particularly in the underdeveloped U.S. market.
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I do believe that that will put pressure on those companies that retain or grow their NFL expense to make decisions on other content, and that we will selectively look at contracts.-- Versant CEO Mark Lazarus, on being well-positioned to secure media rights for some leagues as other companies spend more for NFL rights.
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