Playfly Sports continues to build its connections and expertise in the college space by bringing on GENE DEFILIPPO, a former AD at Boston College and most recently a search firm exec at Turnkey. DeFilippo will retain his role at Turnkey, where he is assisting the ACC with its search for a commissioner, while adding new responsibilities at Playfly. DeFilippo will serve as an executive market strategist at Playfly, where he will work closely with company President DAVID JOHNSTON and Senior VP BILL CARTWRIGHT on a growth strategy in collegiate multimedia rights. Playfly, through its acquisition of Outfront Media Sports, owns the multimedia rights to 11 schools. Playfly CEO MIKE SCHREIBER said DeFilippo's wealth of contacts and experience will provide the company a boost in its attempts to add more school rights.
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