Bank of America has signed a long-term partnership with U.S. Soccer that will see the bank sponsor the U.S. Soccer House during the FIFA men’s World Cup in 2026. Similar to the Team USA House at the Olympics, it will "give U.S. fans a central place to gather, watch games and relax" during the five-week tournament. Soccer House will be located in L.A., where the USMNT will kick off the World Cup on June 12, 2026. The partnership with Bank of America is a "broad one," supporting all 27 national teams, including the USMNT and USWNT, "as well as the grass-roots game." As part of the deal, Bank of America will sponsor "an annual Fan Appreciation Match as well as Play it Forward community clinics" (USA TODAY, 1/14).
BofA inks wide-ranging sponsorship with USSF
