- CBS averaged 15.3 million viewers for the men’s Final Four on Saturday night, per Nielsen fast-national data, marking the doubleheader’s best figure since 2017 (well before out-of-home metrics were factored in), reports SBJ’s Austin Karp.
- The NFLPA hired longtime Washington insider Liz Allen as its new chief external affairs officer, filling the gap left by George Atallah’s departure in January, writes SBJ’s Ben Fischer.
- TelevisaUnivision was unable to air Saturday night’s Liga MX match between Club América and C.F. Pachuca in the U.S. after the network found itself caught in the middle of a dispute between Pachuca and the club’s former Mexican broadcast partner, Grupo Lauman, notes SBJ’s Alex Silverman.
- The Red Sox spent nearly half a million dollars on baseballs during the 2024 regular season, a bit of trivia revealed on the Netflix docu-series “The Clubhouse: A Year with the Red Sox‚” reports SBJ’s Mike Mazzeo.
- Lionel, NASCAR’s toy car licensee, raised prices further following President Trump’s tariff announcements last week, notes SBJ’s Adam Stern.
- NCAA President Charlie Baker doesn’t envision departing any time soon, even amid speculation he might make a run at the seat of Sen. Ed Markey (D-Mass.) 2026, writes SBJ’s Ben Portnoy.
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