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Feeding off football
In-Depth: College athletic departments cash in on moneymaking sport by offering exclusivity and diverse choices for all fans.
Weekly Issue
08.18.2018
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Quote of the Day
There’s an economic rationale for our investment, as well as the investment with other partners in the sport. So we do believe it has a positive ROI beyond just growing the fan base.-- Chiefs owner and NFL Finance Committee Chairman Clark Hunt, on how the league's planned professional flag football league is viewed as more than a marketing/sport development expense.
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