Speed reads

  • The Browns picked Legends to find a new naming rights sponsor for the team’s stadium, reports SBJ's Bret McCormick. Legends, which won an RFP for the Browns’ business, has worked with the team's owners, Haslam Sports Group, previously, securing the naming rights for the Columbus Crew’s Lower.com Field.
  • With major investment and NFL support, Skydance Sports flexes its muscles in the sports content arms race, writes SBJ's Chris Smith.
  • In this week's Sports Media Podcast, the N.Y. Post's Andrew Marchand and SBJ's John Ourand break down Bob Iger's decision to simulcast more "MNF" games on ABC, and they discuss the storylines emerging after two weeks of the season, with an eye on the potential for "NFL Red Zone" to cut into "NFL Sunday Ticket" on YouTube and Prime Video's massive "Thursday Night Football" number. 
  • Former Anheuser-Busch exec Bob Lachky at the AXS DRIVE event this week discussed how today’s focus for big ads has moved more toward celebs and less from developing and executing a plan. “I look at Super Bowls today. I cannot believe these people. I don't know how many more spots Jeff Goldblum can appear in. It's like, what company is he in now?" Lachky said.
  • CBS is off to its best start for the NFL after two weeks in years, buoyed by a big Jets-Cowboys number in the Week 2 national window, reports SBJ's Austin Karp
  • Giants VP/Strategy & Business Intelligence Russell Scibetti spoke at the AXS DRIVE event about tapping into data to drive revenue growth at venues -- and how organizations can better utilize it.
  • The Lions declared their home game against the Falcons on Sunday to be their first “Women in Football” game, with the aim of “shining a light on the women who are actively driving the game forward” across the NFL and Detroit. As part of the celebration, the Detroit Lions Foundation and Riddell will donate $50,000 to organizations helping promote women in football, and Michigan Secretary of State Jocelyn Benson will also make an appearance.


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