Iowa, Iowa State projecting increases in athletic department revenues for FY25

Iowa State Senior Associate AD Nick Joos indicated that the athletic department is projecting its fiscal 2025 revenue to reach $114.2M -- above last year’s $111.5M budget but “below its actual 2024 income” of nearly $117M, according to Vanessa Miller of the Cedar Rapid GAZETTE. Joos said that the projection is “below what it could be,” citing a “conference realignment whirlwind across college athletics of late.” Miller noted ISU’s conference allocation for the new budget year will remain about $2.8M below its high of $40.6M recorded in the 2023 budget year -- even as it "increases this year" to $37.8M from last year’s $33.5M. Meanwhile, Univ. of Iowa athletics is projecting a $13.4M increase this year in athletic conference revenue to a record $75.2M -- up 22% over last year’s $61.8M distribution and “more than 2.5 times” the $30.7M conference distribution Iowa Athletics got a decade ago in 2015. Even with an anticipated $4M “drop in philanthropy this year” and $2.3M “dip in general income,” Iowa Athletics is projecting a total of $150.5M in revenue this year -- about 7% over last year’s record income of $140.3M. Iowa’s NCAA-finalist women’s basketball team is “projecting a revenue bump” from last year’s $1.3M to $1.7M. In 2015, Iowa women’s basketball brought in $210,000 (Cedar Rapids GAZETTE, 7/23).