Closing Bell

NFL allowing TV partners to take casino ads ....Nissan brings back Heisman House campaign....Purdue's Ross-Ade Stadium upgrades in spotlight tonight

Publishing Notice : The Closing Bell will not publish tomorrow. It will return Tuesday after the Labor Day holiday.

NFL To Allow TV Partners To Take Casino Ads This Season

The NFL will allow broadcasters to begin taking casino ads as early as next week’s Falcons-Eagles kickoff game, NFL Chief Media & Business Officer  Brian Rolapp told SBJ/SBD following a league media event this afternoon. “What you will see is we will loosen gambling, non-sports gambling, restrictions for clubs and ... our broadcast partners,” he said. “It will be done in a responsible way where it is not a free-for-all.” Asked when the changes would occur, he replied, “This season.” The league's business ventures committee this week agreed to open the team sponsorship category for casinos , but disallowed ads for sportsbooks at those casinos. 

While only four states have legalized and regulated sports gambling since the Supreme Court in May overturned the law that banned the activity in all but a handful of states, nearly all the major leagues are now moving to commercialize gambling. The NBA sold a leaguewide sponsorship to MGM  earlier this month.

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Cardinals WR Larry Fitzgerald remembers late U.S. Sen. John McCain  in a service today at North Phoenix Baptist Church.

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Quote of the Day
We know there is a lot of misinformation out there about our state. But what we know is that there is a reason why we have two back-to-back Super Bowls. ... Because California has the people, the cities, the sports teams, the sports fans, the incredible infrastructure, the hotels and the ability to continue to invest in all these things as the fourth-largest economy in the world.
-- California Lt. Gov. Eleni Kounalakis, on the reasons why California has and should continue to host large-scale sporting events.
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