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Starting Fresh
NBC is planning a change in attitude with how it presents the Paris Games, which start in just four weeks.
Everything that we've been trying to achieve over the past several years is all baked into this idea of doubling our fan base over a five-year period of time. This season certainly accelerated that.-- T'Wolves COO Ryan Tanke, on how the team's run to the Western Conference Finals this season has boosted fan interest, and in turn revenue, for the organization.