Marketing and Sponsorship

Upper Deck’s premium hockey series rolls

UPS brand powers NASCAR.com content

Former Sports Authority CEO Campisi takes lead at apparel brand Respect Your Universe

Leagues and Governing Bodies

Running Ironman: A busy year for Messick

Selig confident Padres’ new owners will deliver

Deal will create NBA portal on Ticketmaster

NBA breaks out meeting on digital operations

Media

One year, 7 networks

Fox schedules more Premier League games as lead-ins for NFL broadcasts

ESPN joins EA’s ‘Madden’ launch efforts

Fox Sports Net near deal with Big West

Announcement expected on new University of Oklahoma sports channel

Franchises

Rams pull back on London plans

Stars consolidate medical services with UT Southwestern

Facilities

Big eats: Ohio State plans to put food contract out for bid

Meis joins Woods Bagot to lead sports practice

Complex including Rexall Place hires Legends to study sponsor opportunities

Colleges

How the Big East got its new commissioner

Labor and Agents

IMG Golf adds agents; eyes Florida relocation

Private equity firm returns fire, countersues agency LMM

After delay, ex-IMGer Wagner gets new firm going

Olympics

Olympics golden for marketing agencies

Michael Phelps to sign two new deals as companies keep calling

In Depth

College football's playmakers

Most Influential: College Football 2-5

Most Influential: College Football, 6-10

Most Influential: College Football, 11-15

Most Influential: College Football, 16-20

Most Influential: College Football, 21-25

Extra yardage

Five schools get football programs under way

Opinion

Soaring cost of Olympic host bids concerns Ueberroth

Cartoon: Stray cats

No consensus on our most influential list

How being open, honest and professional can build a brand

Readers on London sponsors, Phelps’ future

Coast to Coast

Coast to Coast

People and Pop Culture

People: Executive transactions

Faces and Places

In the Office: Chris Curtis, president, GoVision

Plugged In: Jeff Urban