SBJ Weekly — November 6, 2023: Global events coming to America

Featured

Events and Attractions

Coming to America: U.S. a hub for international championships for next decade

The 2026 FIFA World Cup and the 2028 Summer Olympics might be getting the most attention among the biggest sporting events coming to United States over the next decade, but the country is on an unprecedented winning streak when it comes to luring other championships as well.

Facilities

Sustaining Success

Olympics

A New Grind

State of Play

Forum

Madkour: Five ideas driving team revenue

Upfront

MLB: Global Series Success

Rangers get All-Star Week test drive with World Series appearance

Underdog acquires Altius Sports Partners and seeks to expand offerings in growing NIL space

Bringing Rip City Remix to life

Rhoback combines with Coach O for viral marketing campaign showcasing the coach’s energy and personality

Olympic organizers expect fresh sports to bring big opportunities to Paris Games

Insiders

Facilities: Sweeping venue projects across U.S. raise interest, expectations and, in some cases, more questions

Portfolio

Gary Brantley: Authoring change at the NFL

Coming to America: U.S. a hub for international championships for next decade

Casey Wasserman says LA28 on track financially not only for the Summer Games’ return to U.S., but for an epic event like in the past

Miami’s Hard Rock Stadium purposely sits at the center of international sports and entertainment

Long run of events on American soil will benefit from existing facilities, powercharged support industry

FIFA requires stadiums to play the field, install natural grass for games

Stakeholders await key FIFA decisions for 2026, hoping for updates by end of the year

Petrone Risk assists events, teams with managing risks, meeting Homeland Security requirements

Best Crowd Management ready to safely manage fans for numerous international events in U.S.

LA28, World Cup top security rankings bring in significant federal assistance and planning

The road to America: Events past, present and future

OnePlan helps coordinate logistics for major events in a safe, well-organized environment

TeamViewer’s Tensor helps take the stress out of remote data management for Manchester United

For international events coming to U.S., supply of sponsorship dollars doesn’t meet hoped-for demand

In Depth

Sustainability: Raising Consciousness

Amazon shares the example of Climate Pledge Arena across its business as well as other venue operators and customers

Ball raises its cup — and profile — with Kroenke Sports deal

Impact of Novelis-AMBSE partnership is evident through Habitat homes

Dow establishes ‘legacy’ with sponsorship of LPGA Tour stop

Impact of WM’s deal with Phoenix Open extends beyond PGA Tour event

Sustainability: Ones to Watch

Opinion

‘Driving for distinction’: Marketing magic of ‘Barbie’ movie has lessons for women’s sports

People and Pop Culture

Faces and Places

Closing Shot

Weekly Issue

Events and Attractions

Coming to America: U.S. a hub for international championships for next decade

Facilities

Sustaining Success

Olympics

A New Grind

State of Play

Madkour: Five ideas driving team revenue

MLB: Global Series Success

Rangers get All-Star Week test drive with World Series appearance

Underdog acquires Altius Sports Partners and seeks to expand offerings in growing NIL space

Bringing Rip City Remix to life

Rhoback combines with Coach O for viral marketing campaign showcasing the coach’s energy and personality

Olympic organizers expect fresh sports to bring big opportunities to Paris Games

Facilities: Sweeping venue projects across U.S. raise interest, expectations and, in some cases, more questions

Gary Brantley: Authoring change at the NFL

Coming to America: U.S. a hub for international championships for next decade

Casey Wasserman says LA28 on track financially not only for the Summer Games’ return to U.S., but for an epic event like in the past

Miami’s Hard Rock Stadium purposely sits at the center of international sports and entertainment

Long run of events on American soil will benefit from existing facilities, powercharged support industry

FIFA requires stadiums to play the field, install natural grass for games

Stakeholders await key FIFA decisions for 2026, hoping for updates by end of the year

Petrone Risk assists events, teams with managing risks, meeting Homeland Security requirements

Best Crowd Management ready to safely manage fans for numerous international events in U.S.

LA28, World Cup top security rankings bring in significant federal assistance and planning

The road to America: Events past, present and future

OnePlan helps coordinate logistics for major events in a safe, well-organized environment

TeamViewer’s Tensor helps take the stress out of remote data management for Manchester United

For international events coming to U.S., supply of sponsorship dollars doesn’t meet hoped-for demand

Sustainability: Raising Consciousness

Amazon shares the example of Climate Pledge Arena across its business as well as other venue operators and customers

Ball raises its cup — and profile — with Kroenke Sports deal

Impact of Novelis-AMBSE partnership is evident through Habitat homes

Dow establishes ‘legacy’ with sponsorship of LPGA Tour stop

Impact of WM’s deal with Phoenix Open extends beyond PGA Tour event

Sustainability: Ones to Watch

‘Driving for distinction’: Marketing magic of ‘Barbie’ movie has lessons for women’s sports

Faces and Places

Closing Shot: Rolling Through Asia

SBJ Morning Buzzcast: February 11, 2025

Fox Sport’s Eric Shanks, the NFL’s Hans Schroeder and taking in the Luka-AD trade.