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What drives Billie Jean King, Ilana Kloss to power forward with support of women’s sports.

What drives Billie Jean King, Ilana Kloss to power forward with support of women’s sports.
Promoters are understanding that colleges are trying to find more revenue, so you’re finding more tours are tailoring to college venues for that reason.-- Univ. of Louisville Athletic Association CFO Heidi Huebner, on the 'domino effect' of hosting non-athletic events.