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Centennial Yards
[VIDEO] Executive Insight: Centennial Yards on capturing the full economic power of live sports
In this Executive Insight, Centennial Yards President Brian McGowan joins SBJ Publisher Abe Madkour to discuss how Atlanta’s $5 billion Centennial Yards project is redefining urban sports development.
Inside Atlanta’s $5B Centennial Yards: A Masterclass in Urban Revitalization
Anchored by Mercedes-Benz Stadium and State Farm Arena, Centennial Yards will be the Southeast’s largest sports and entertainment district, complete with bars, a live music venue and other hospitality destinations.
Quote of the Day
This is a show. There’s a hockey game that goes on, and that is so important. ... But we also know that people are here for an experience, for something different, and we’re going to give it to them.-- NHL President of Content & Events Steve Mayer, on the league's preparations for the Winter Classic.
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