AiFi's growing capability with ‘eddie’
AiFi introduced eddie, an AI agent whose name stands for “Event Driven Data Interpretation Engine.”
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Teams, leagues discovering AI uses that streamline internal processes
The levels of AI maturity within the sports industry vary, but most leaders agree harnessing the technology to streamline internal processes is a top business priority.
Funding Round(up): Breaking down Q2 2025 investments in sports tech
Sports tech investments for Q2 2025 featured large-scale monetary milestones like Teamworks’ massive Series F, Jomboy Media adding MLB as a minority investor and more.
Sports tech leaders are increasingly business-minded problem solvers
SBJ Tech writers take a look at how CIOs and CTOs are making the most out of what they're learning in today's sports landscape as their impact is ever growing.
Winners unveiled for the third annual Sports Business Awards: Tech
The 2025 Sports Business Awards: Tech winners were announced Tuesday night at the Hard Rock Hotel in New York City, kicking off SBJ Tech Week.
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SBJ Power Up: Helios counts a Hall of Famer among its angels
The SBJ Power Up newsletter for Oct. 6, 2025.
Nex Playground taps NHL for first sports league game
Ahead of the start of the 2025-26 NHL season, Nex Playground, a youth-focused gaming console that uses artificial intelligence-powered motion tracking technology in its games, has launched a new title in partnership with the NHL called “NHL Puck Rush.”
SBJ Power Up: Youth sports compliance software raises seed round
The SBJ Power Up newsletter for Oct. 3, 2025.
Helios raises $2.2M to scale hockey wearable
Hockey wearable company Helios has raised a $2.2M seed round primarily from angel investors, including Hockey HOFer Ron Francis -- who is now President of Hockey Operations for the Kraken -- and Mammoth F Alex Kerfoot. N.H.-based Helios also received backing from Stadia Ventures’ accelerator and the...
SBJ Power Up: AWS added as official cloud partner across all NBA leagues
The SBJ Power Up newsletter for Oct. 2, 2025
SBJ Tech: AiFi turns window shoppers into buyers at venues
The October 1 edition of the SBJ Tech newsletter features a look at the new eddie API from AiFi for monitoring data from shops in sports venues and using it to boost sales, along with reporting on TransferRoom's new AI product for managing contingency fees and other contract transactions in pro socc...
TransferRoom’s Contingency AI finding fees for soccer clients
I’ve been a dedicated follower of Everton for a while now, meaning I’m painfully familiar with the hope and eventual disappointment that comes with the international transfer windows.
AiFi’s new CEO touts its growing capability with ‘eddie’
When I first learned about AiFi’s spatial intelligence, the company’s then-CEO Steve Carlin gave me an example that clicked together for me at the time and still resonates today.
Bucks sign Yesim to three-year deal in novel ‘e-SIM’ category
Property marketers seeking new categories against which to ply their well-honed sales skills (that would be all of you, correct?) need look no farther than the Bucks’ new sponsorship with Yesim, which sells an app alternative to traditional hardware SIM cards and is breaking into the U.S. market wit...
AI audio startup AudioShake raises $14M
Artificial intelligence-driven audio technology startup AudioShake has raised a $14M Series A led by Shine Capital and including participation from Thomson Reuters Ventures, Origin Ventures, Background Capital, and existing investors Indicator Ventures and Precursor Ventures. No banker or advisor wa...
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