Magnifi, the AI-powered sports highlight platform owned by VideoVerse, is partnering with Mexican soccer club C.F. Monterrey (nicknamed Rayados/as) to allow Monterrey access to automated highlights from its matches. Rayados will use Magnifi’s platform to streamline its process of posting key in-game moments to social media and potentially to document players from the club’s youth academy. TUDN, Univision’s all-sports Spanish language network, which broadcasts Rayados/as’ matches, will provide footage of the club’s gameplay to Magnifi.
With the partnership, VideoVerse continues Magnifi’s North American expansion, which included inking its first Division I athletic conference client (Mountain West Conference) in October. VideoVerse also secured a $45M investment from Bluestone Equity Partners in December, the sports and entertainment-focused firm’s third investment since raising a $300M growth equity fund last February.
