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From Headlines to Horizons: SBJ’s Year-End Recap and 2026 Outlook – 12:30 ET Wednesday

A big idea

Gensler’s 2025 Immersive Entertainment & Culture Industry Report was interesting and substantial (90 pages!), and likely pertinent to many readers here, whether they’re creating this kind of entertainment, looking to potentially utilize aspects of it within a sports venue, or considering it as a tenant or exhibit in a mixed-use development.



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