Daily Issue

04.15.2021

Featured

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Taking the next step

As it celebrates Jackie Robinson Day, MLB looks to increase diversity on the field and in the front office.

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Canucks players push back on restart

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Mound movement among rule changes MLB experimenting with in minors

Marketing and Sponsorship

Source pegs value of P&G's MLS sponsorship at $80-100M over five years

Leafs' Auston Matthews latest athlete to release NFT collection

Peloton taps Olympians, Paralympians for new campaign

Marketplace Roundup

Media

NBCU to push Olympic athlete profiles across platforms in lead-up to Tokyo

Charlotte FC signs trio of TV deals ahead of '22 debut season

PlayersTV reaches content partnership with Alumni Pros Global Sports

Audience Analysis: Martinsville delay not bad news for FS1

Leagues and Governing Bodies

MLB continues push to increase Black leadership on Jackie Robinson Day

MLB once again using minor leagues to test generational rule changes

NFL introduces hybrid plan for virtual, in-person offseason team activities

WNBA looks to build on momentum of bubble season with virtual draft

NBA GMs, health officials continue blaming schedule for injuries to stars

Franchises

Canucks players push back on plan to resume season

Twins look to be on cutting edge of sports, tech with business accelerator program

Chicago Red Stars try to put focus on season amid NWSL investigation

NFL Franchise Notes: Seahawks continue to prize front-office stability

Facilities

Flames' arena plans paused due to budget issues

St. Petersburg Mayor hires consultant for Tropicana Field redevelopment

FSU shares new renderings for proposed football-only facility

Colleges

Univ. of South Carolina eyeing full football crowds, unlikely to require vaccinations

Baylor basketball refuses Jeep gift after insensitive remark from dealer

Events and Attractions

Miami Gardens City Council passes resolution boosting chance of F1 race

Technology

Buffalo Bills, Sabres to Only Admit Vaccinated Fans

Cannabis Brand Leune Gets Investment From NBA Stars

Chicago Fire Players Will Receive Gambling Education

DraftKings, PGA Tour to Open Sportsbook at TPC Scottsdale

Minnesota Twins Launch Sports Tech Accelerator With Techstars

Project Admission CEO: ‘At the Core of Our Product Is Identity-Based Ticketing’

SailGP partners with Oracle ahead of second season to improve data analytics

Tee Time App GolfNow to Support Golf Course at Indianapolis Motor Speedway

The NFL Releases Vaccination Guidelines for Teams

World Surf League to Offer Surfers Oura Smart Rings

Youth Sports App TeamSnap Sold to Waud Capital

People and Pop Culture

ICYMI: What I'm Bingeing On with Twitter's TJ Adeshola

Executive Transactions

Names in the News

SBJ's Esports Rising coming up quickly on May 4

Sponsored content

Quote of the Day

You can’t have diversity without inclusion. You can’t have inclusion without diversity. You need both.
-- MLB Chief People & Culture Officer Michele Meyer-Shipp, on increasing diversity in the game.

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