Daily Issue

08.11.2021

Featured

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Commanding The Huddle

Dr Pepper makes history by signing Clemson's D.J. Uiagalelei to a national ad campaign.

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Garber pleased with Nashville's progress

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Ballard to be MLS' first female CEO

Marketing and Sponsorship

Dr Pepper first brand to put college football star in national campaign

Jordan Brand, Messi's own fashion line set to capitalize on PSG move

Cryptocurrency industry grows sports sponsorship presence

Brandiose leaving indelible marks on minor league baseball markets

Marketplace Roundup

Leagues and Governing Bodies

Messi to PSG puts spotlight on soccer's growing wealth gap

NWSLPA pushing for better deal for players through CBA negotiation

White Sox' Tim Anderson seen as MLB change agent with on-, off-field flair

NASCAR seeing younger, more diverse crowds at races

NHL has two schedules ready based on Beijing Games participation

Media

Rising star Nate Burleson adds "CBS This Morning" to NFL analyst duties

Cowboys' "Hard Knocks" premiere showcases Prescott's return from injury

Nashville debut is best cable TV audience for IndyCar since '98

Audience Analysis: Pro Football HOF weekend delivers gains

Franchises

Minnesota United goes outside the box with new CEO Shari Ballard

Ravens requiring fans at games to wear masks in indoor areas

Reds see smaller home game crowds than in recent summers

Facilities

Garber impressed with Nashville SC stadium as construction progresses

Bills owners not expecting taxpayers to carry full burden of stadium cost

Colleges

Events and Attractions

Betting

Live hole-by-hole betting on Ryder Cup to be available

Labor and Agents

VaynerSports gifts NFL clients cryptocurrency, not traditional swag bag

People and Pop Culture

Technology

Adidas to Sell 3D-Printed Running Shoe Featured at Olympics

Former NFL Exec Julie Haddon Joins Toca Soccer Startup

NWSL Gamifies Twitch Streams With Sport Buff

PFL Founder Donn Davis: ‘There Are 550 Million MMA Fans Around the World, the Most Underserved Fan Base’

PlayerMaker Partners With Scottish Soccer’s Rangers F.C

Sponsored content

Quote of the Day

He’s supporting his team, he's watching it grow, he wants to be a part of it, he's engaged. I think that’s what you need to do if you’re going to be a serious, legitimate owner in this industry. You’ve got to be there. You’ve got to have the facetime with the folks and understand what’s going on.
-- FS1's Chad Knaus, on Michael Jordan attending last weekend's race at Watkins Glen to check in on his 23X1 Racing.

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