Alabama QB Bryce Young is the odds-on favorite to win the Heisman Trophy on Saturday, and he became the poster boy for NIL deals by racking up 14 during the course of this season for an estimated value of over $1M. The sophomore, who works with CAA Sports and won the Maxwell Award on Thursday, experienced wins on social media as well, adding more than 57,000 followers on Instagram and more than 15,000 on Twitter. Young is set to lead Alabama against Cincinnati in the CFP semifinals at the Goodyear Cotton Bowl Classic on Dec. 31.
| BRYCE YOUNG SPONSOR LIST |
| Cash App |
| iHeartRadio |
| Logan's Roadhouse |
| Subway Restaurants |
| Leaf |
| Wild Card |
| Onyx |
| The Topps Co. |
| Upper Deck |
| SAGE |
| GameBreaker Sports |
| Netflix |
| Da Bobblehead |
| B-Unlimited |
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