NHL Launches AR Replica of Stanley Cup Trophy for Fans to Experience

The NHL has launched a digital augmented reality replica of its Stanley Cup for fans to view on their mobile device, desktop, or tablet. The experience was created in collaboration with Canadian 3D visualizations company Dynamic Vision. 

The digital trophy features engraved text of every Stanley Cup championship team from 1893 to 2021, with names of more than 2,000 players also engraved on the trophy. Fans can access the AR experience via the NHL’s websiteor by scanning a QR code with their phone. Engraved on the digital Stanley Cup includes replications of notorious errors, such as when the 1980-81 champions New York Islanders had their name misspelled as the “NEW YORK ILANDERS” on the real trophy. 

Fans can also access the digital Stanley Cup as a photo filter on Instagram, Facebook and TikTok. Entering Wednesday, the   Colorado Avalanche lead the Tampa Bay Lightning, 2-1, in the best-of-seven series. Tonight's Game 4 of the Stanley Cup Finals will air on ABC and stream on ESPN+. Beyond replicating their championship trophy in AR, the NHL has also taken a shot at replicating the magic of Wordle with their own version of the game, dubbed Stanley Cupple.