Usain Bolt files trademark for logo featuring signature victory pose

Usain Bolt is “looking to sell clothing and fashion accessories under a logo that looks like the victory pose he made famous,” according to Kim Bhasin of BLOOMBERG NEWS. Bolt on Aug. 17 filed an application with the US Patent & Trademark Office for the logo “in connection with products including jewelry, purses, sunglasses, shoes and sporting goods.” The application also “includes restaurants and sports bars with services like VIP areas, catering and loyalty programs.” Bolt previously applied for trademarks involving a similar logo 12 years ago, but those were “abandoned after going unused early in his career.” Bolt’s pose became “internationally known in 2008 as the world’s fastest man dominated at the Olympics in Beijing.” Over the years, he would "strike it after setting world records and winning numerous gold medals, leaning back and gesturing to the sky" (BLOOMBERG NEWS, 8/23).