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Texas A&M, Playfly ink MMR deal
Playfly Sports has landed one of its biggest multimedia rights deals yet, signing 15-year MMR partnership with Texas A&M that will begin in July 2026.
Sports Business Daily: Issue
02.27.2025
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Quote of the Day
The production quality we’re investing in is going to make the sport as sexy as it’s ever been and as approachable as it’s ever been.-- Fox Sports CEO Eric Shanks, on what viewers should expect for IndyCar broadcasts this season in Fox's first year of media rights.
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