Nike shares fell late Thursday following the company reporting "weaker-than-expected sales in North America" during Q3 of its FY '18. Although its earnings "topped analysts' expectations," and total revenue was "in-line with estimates, Nike shares sunk" more than 4% after the bell. Nike reported net income of $1.1B compared with a net loss of $921M. Revenue was up 7% during Q3 to $9.611B from $8.984B a year ago. That was "about in-line with what analysts had expected." It marked the "first time in six quarters, though, that Nike didn't top expectations." In North America, sales were up 7% to $3.81B ( CNBC.com, 3/21 ). In pre-market trading, shares are trading at $88.01, down 4.81% ( THE DAILY ).