Marketing and Sponsorship

DraftKings signs with Breeders’ Cup, puts name on race

With new funds, FanDuel looks at NBA deals

Pepsi skips TV kickoff for digital

Shapiro to drive IMG’s content creation

No post-Super Bowl curse for Seahawks off the field

Media

‘A pretty good ending’: How Cosell, summer home, Ashe doc intersected

Bloomberg Sports part of Stats’ growth plan

NBA nearing massive media deals

NFL Network makes first change in graphics game plan: ‘This is more of a modern approach’

First football broadcast for SEC Network keeps boss on the go

Leagues and Governing Bodies

Choice of new owner for Bills said to be near

‘We ... turned the corner’: IndyCar, IMS on track for finishing in black

Facilities

Baylor’s waterfront home keys development

Where boats meet Bears: University makes most of riverside location

Labor and Agents

Jermaine Jones among the new additions for WMG soccer

In Depth

Construction makes a comeback

Under construction: Reviewing the building plans

Events and Attractions

Bouchard likely to change representation

Colleges

CFP picks firms to run accompanying events

Learfield still writing chapters to ‘growth story’

Opinion

Benefits of long-term sports partnership worth going ‘all in’

Cartoon: Slam dunk

A look at the stories that captured your attention

Technology marries a sports event’s social media, activation ROI

Coast to Coast

Coast to Coast

People and Pop Culture

People: Executive transactions

Faces and Places

Plugged In: Jason Fass, Zepp Labs

What I Like: Judy Rose, UNC Charlotte

Research and Ratings

International League Turnstile Tracker

Pacific Coast League Turnstile Tracker