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Now we’re cooking
In-Depth: Culinary Marketing — Former athletes find new level of success with food ventures.
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07.16.2018
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Women’s sports can only catch up if there’s sophisticated, critical coverage. Fans have to care about more than the game being a good experience. They actually have to care about the sports part of it, which is about winning and losing.-- iHeartMedia's Sarah Spain, on how the difference in coverage between men's and women's sports can impact popularity.
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