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The Zion Effect
From television to ticketing, Duke freshman sensation Zion Williamson is raising roofs and driving business across college basketball.

From television to ticketing, Duke freshman sensation Zion Williamson is raising roofs and driving business across college basketball.
They are the 900-pound gorilla. I think it’s obviously widely seen that way by everybody who has any interest in our sport. They are seen as that.-- D-backs owner Ken Kendrick, on how the Dodgers are widely perceived.