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Betting

SBJ Early Access: NBA OKs betting deals

The NBA will loosen restrictions on team sports betting sponsorships next season, allowing them to drive value in the white-hot category while stoking fan engagement coming off a season of playing in mostly empty arenas. The significant shift in strategy gives casinos and sports betting operators an array of new assets, allowing teams to sell more integrated and pricier deals.

Betting

SBJ Early Access: Caesars ready to make mark in digital betting space

Finance

Esports organizations are expanding the boundaries of sponsorable assets

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Quote of the Day
"It's a great thing for our clubs to have that kind of liquidity opportunity."
NFL Commissioner Roger Goodell, on the impact private equity ownership has had on franchises.
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