Weekly Issue

05.02.2022
Featured

Leagues

Are you ready for some pickleball?

Pickleball, the fastest-growing sport in the country, now has multiple leagues competing for fans and dollars — and with each other.

Leagues

South Florida’s go-big approach on display

Colleges

SBJ Early Access: Looking at NCAA's life after Mark Emmert

State of Play

State of Play

Forum
Upfront
Insiders

Marketing and Sponsorship: A to Gen Z: As graduation and the workforce loom, the terms, expectations and brand choices change

Sports Media: NEP close to LIV Golf deal; could it be costly?

Fox takes long-term view on USFL

Labor and Agents: MLB Players Inc. scouting partnerships in sports betting space

Portfolio

Are you ready for some pickleball?

Bob Bowman: Why I Love Pickleball

Major league status: Third startup attracts big names

Page Turners

In Depth

Sports business education: Do the math

Opinion

Top trends to watch in the world of ticketing

People
Closing Shot
Sponsored content
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Quote of the Day
“I’ve been in situations of disparity. I think the race team is going to focus on what they have to do this weekend, which I expect them to do. … [Kessler] did an unbelievable job today, and I think I put all my cards on the table”
23XI co-owner Michael Jordan, on the impact the legal battle with NASCAR is having on the racing team.
PODCAST

SBJ Morning Buzzcast: February 4, 2025

X Games CEO Jeremy Bloom, record AFC Championship viewership, big ad revenue for Super Bowl LIX and where UFC and F1 media rights might land in 2025

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