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Ally Financial focusing on women's sports
Like a girl: Andrea Brimmer and her Ally marketing team heard that phrase for years. Now it’s their battle cry in driving more spending on women’s sports.
Like a girl: Andrea Brimmer and her Ally marketing team heard that phrase for years. Now it’s their battle cry in driving more spending on women’s sports.
We think we’re going to have a huge television number right out of the chute that may exceed our combined television numbers from all of last year.-- Univ. of North Carolina CRO Rick Barakat, on Bill Belichick’s debut as UNC coach Monday night and the expected viewership for the game against TCU.