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Ally Financial focusing on women's sports
Like a girl: Andrea Brimmer and her Ally marketing team heard that phrase for years. Now it’s their battle cry in driving more spending on women’s sports.
Weekly Issue
02.20.2023
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Quote of the Day
We’re trying to meet our young fans where they are. There’s an elaborate speaker set-up in the ballpark. We didn’t install it to play Phil Collins elevator music.-- Yankees VP/Communications & Media Relations Jason Zillo, on why fans at Yankee Stadium this season has seen an increase in the volume of the stadium’s speaker systems.
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