Weekly Issue

04.10.2023
Featured

Leagues

Premier League missteps for U.S. owners

The Premier League’s American-driven globalization is not about name or culture, but an acceleration of optimization to reduce financial uncertainty. There have been missteps.

Leagues

USFL poised for growth as it embarks on its second season, touting better play

Archive

How attendance, sponsorship and media have evolved over 20 years

State of Play

State of Play

Forum

Madkour: Top stories of 2023 … so far

Upfront

USFL poised for growth as it embarks on its second season, touting better play and a stronger front office

New USFL season brings added sponsorships, expanded merchandise efforts

Play ball: Odds are high that huge increase in available baseball bets will boost ’23 handle

Under Armour renews U.S. sponsorship of speedskating, bobsled and skeleton, re-upping successful partnerships

Lessons learned in Park City help Toyota take new Olympic Sports Festival on the road to auto shows

Introducing the Forty Under 40 Class of 2023

Nashville SC charts new MLS Next Pro territory, adding a team in Huntsville

Insiders

Labor and Agents: With labor deal in hand, MLBPA releases payments to players

Portfolio

The Premier League’s economy of scale

In Depth

The sports revenue triangle

Attendance evolution since 2003

Sponsorship evolution since 2003

Media evolution: The power of sports programming draws viewers

Opinion

Tom Brady’s Aces investment an opportunity for perspective

Cartoon: Let’s make a deal

People

Faces & Places

On The Move

Technology

How a diabetes diagnosis of world's fastest swimmer led to post-pool career in MedTech

How Hexis is aiming to help athletes optimize performance with their AI-powered nutrition app

How Masters champion Jon Rahm utilized Full Swing's Simulator, Virtual Green for the edge in Augusta

Sense Arena adds top players, improves tech to virtual reality tennis training tool

How Track160 is expanding their AI-based solution to amateur clubs, academies

Vitruvian's smart fitness device adds more personalization to at-home workouts with AI to adjust and adapt resistance

Closing Shot

Closing Shot: Persevering Through Tragedy

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Quote of the Day
“I’ve been in situations of disparity. I think the race team is going to focus on what they have to do this weekend, which I expect them to do. … [Kessler] did an unbelievable job today, and I think I put all my cards on the table”
23XI co-owner Michael Jordan, on the impact the legal battle with NASCAR is having on the racing team.
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X Games CEO Jeremy Bloom, record AFC Championship viewership, big ad revenue for Super Bowl LIX and where UFC and F1 media rights might land in 2025

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