Weekly Issue

05.08.2023
Featured

Marketing

Welcoming anticipated WNBA season

With a mountain of momentum from last season, the WNBA enters a new campaign positioned to make even bigger strides

Events and Attractions

Alums boost college sports business

As college sports business conferences offer growing opportunities for students, the heart of success still rests with proud alums.

State of Play

State of Play

Forum

Madkour: Award debates; an agency eyes sports expansion

Upfront

Racing's time capsule

Omaha Productions heads into new territory with story of Rich Strike trainer

TCL leaning on NFL sponsorship to turbocharge growth ambitions

New tech gets quick approval in USFL

New Legends, KU collaboration includes seating, premium sales at Allen Fieldhouse, Memorial Stadium

Insiders

Marketing and Sponsorship: The Giants’ Alioto has seen most everything in baseball. He’s not retiring, just seeking a new view.

Sports Media: Former Meta exec Hutton joins board of Hype

Labor and Agents: WNBA Draft highlights WME’s aim at top women’s basketball players

Portfolio

WNBA: Season Of Opportunity

Engelbert sets priorities for new season

Griner focused on bringing others home

Team valuations foretell league’s growth trajectory

Facilities: An Inside Assist

In Depth

Sports business education: ‘Family Affair’

Opinion

What does successful, sustainable change look like for organizations like the USOPC?

Cartoon: Still in shock

People

Faces & Places

Technology

NHL teams up with Alltroo as the digital giving platform co-founded by pro athletes looks to disrupt charity space

Cape Cod Baseball League partners with BaseballCloud to enhance fan experience at All-Star Game, Home Run Derby

ESPN unveils AR games in conjunction with NHL pregame show The Drop

How college football's national champion Georgia Bulldogs are leveraging Perch's 3D camera in the weight room

Hit N Move's innovative boxing gear aims to fill the need for better equipment in the sport

A look at the workplace collaboration software designed to eliminate groupthink, and why it's gaining traction in MLB front offices

No plates or dumbbells required: Training with Tonal for a full body workout led by Joe Rodonis

Closing Shot

Closing Shot: Just Roll With It

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Quote of the Day
“I’ve been in situations of disparity. I think the race team is going to focus on what they have to do this weekend, which I expect them to do. … [Kessler] did an unbelievable job today, and I think I put all my cards on the table”
23XI co-owner Michael Jordan, on the impact the legal battle with NASCAR is having on the racing team.
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SBJ Morning Buzzcast: February 5, 2025

X Games CEO Jeremy Bloom, record AFC Championship viewership, big ad revenue for Super Bowl LIX and where UFC and F1 media rights might land in 2025

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