Weekly Issue

02.05.2024
Featured

Events and Attractions

Original Sin

Quiet trips, ‘black ops’ and the remarkable evolution that brought the NFL to Sin City and Super Bowl LVIII.

Leagues

Left on Base

People and Pop Culture

Announcing the class of 2024

State of Play

State of Play

Forum

Madkour: NASCAR and PGA Tour eye growth strategies

Upfront

Why the pace of free-agent signings in MLB has been so slow this offseason — and what could be done about it

Phillies have seen how signing time affects business plans

StatusPro closes $20M Series A funding round with eye on VR growth

University Fancards by Mastercard a popular bowl gift that keeps on giving in local game communities

Sports Business Journal Announces Champions Class of 2024

Portfolio

Marketing and Sponsorship: All that glitters is licensing gold?

From MJ, to this week Kobe, Julie Rotblatt-Amrany and Omri Amrany have crafted an unexpected career immortalizing sports icons

In Depth

Super Bowl LVIII: Arriving In Las Vegas

Sixty Years of Raising the Stakes

How brands will cut through the noise of another big Vegas event

As a young contractor, Steve Hill took a chance on moving to Las Vegas. Now he is one of the key architects who brought the Super Bowl to town.

CBS executive Patty Power’s four-week road trip ends at the Super Bowl, a production years in the making

Opinion

Moving beyond the year of women’s sports: A call for lasting change in 2024

Cartoon: Swift City

People and Pop Culture

Faces and Places — A Day In Dallas

Closing Shot

Closing Shot: Keeping Pace With History

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Quote of the Day
The old model for Carolina basketball just doesn't work, it's not sustainable.
-- North Carolina men's basketball coach Hubert Davis, on the staffing changes needed in the current state of collegiate athletics.
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SBJ Morning Buzzcast: February 5, 2025

X Games CEO Jeremy Bloom, record AFC Championship viewership, big ad revenue for Super Bowl LIX and where UFC and F1 media rights might land in 2025

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