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Champions 2025: Frank Vuono
From his hardscrabble Jersey roots to creating sports licensing at the NFL, Frank Vuono has always been direct, outspoken and extremely successful.

From his hardscrabble Jersey roots to creating sports licensing at the NFL, Frank Vuono has always been direct, outspoken and extremely successful.
We don’t want to be a sports-only service. That’s not the plan. I want the sports team to kill it. I want them to feel like they’re the center of the world. I want them to go to the sports media audience and say, ‘we’re the special thing.’ But ... we’ve got special DNA in all of those places, and they’re all delivering what the service does today.-- Comcast co-CEO Mike Cavanagh, on how NBC does not want to make sports the heart of its TV strategy despite its importance to the company.