Power Players: Women’s Sports — Endeavor

Endeavor

Hillary Mandel

Executive Vice President and Head of Americas, Media, IMG

Karen Brodkin

Executive Vice President, Endeavor; Co-head, WME Sports

The powerhouse duo at Endeavor’s WME Sports and IMG oversee some of the largest media rights deals across sports. While dynamic and successful as individual actors, the pair are exceptionally prolific together. They negotiated the NWSL’s landmark media deal with ESPN, CBS, Amazon and Scripps; represented the NCAA (along with IMG’s Andrew Demsey) in its deal with ESPN that led to a 4X rights-fee increase; and worked with the NBA and WNBA to lock in long-term contracts with ESPN, NBC and Amazon. The WNBA-specific contract is worth $2.2 billion for 11 seasons, an average of $200 million per year. — M.C.



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