Tylenol will be the official pain reliever of the NWSL under a new multiyear sponsorship agreement between the brand’s parent company, Kenvue, and the league. The deal will see Tylenol’s logo featured on the bags used by NWSL trainers, which will also be stocked with Tylenol products. In addition, Tylenol will receive prominent exposure during the league’s inaugural Rivalry Weekend, which is scheduled for Aug. 8-10.
Tylenol will also sponsor a dedicated content series, the details of which have yet to be announced. Terms of the agreement, which the NWSL negotiated directly with Kenvue, were not disclosed. The brand becomes the NWSL’s 14th active sponsor at the league level.