Versant looking to acquire Vox Media’s podcast network

Versant is “weighing a buzzy acquisition target: the podcast network owned by Vox Media.” Versant is one of “multiple suitors in talks to buy the network,” which produces about 40 podcasts. Versant is trying to “grow beyond its highly profitable but fading cable businesses” (N.Y. TIMES, 3/27). Versant “already has a stake in Vox Media, which it got in the NBCU divorce.” Vox CEO Jim Bankoff has been “eyeing a spinoff of the podcast network for some time.” Versant “has capital and is highly motivated to make deals,” having already acquired Free TV Networks and INDY Cinema Group. This could be the “best possible exit for Vox -- and for Bankoff” (PUCK, 3/27).



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