- The latest episode of the SBJ Sports Media Podcast has Josh Carpenter and I breaking down Masters viewership, media rights for the Preakness Stakes, a strong NBA regular season on TV and the DOJ investigation into the NFL.
- The CAA World Congress of Sports dissected media issues through several panels, such as Netflix’s Bela Bajaria laying out the streamer’s strategy for sports, Fox’s Eric Shanks talking about the network’s plans for the World Cup and brands and leagues tapping into the audiences of streamers on YouTube, TikTok and other platforms.
- The NBA saw its best regular-season viewership since 2018-19, averaging 1.78 million viewers a game in the first year of media pacts with ESPN/ABC, NBC/Peacock and Prime Video. That’s the best figure since ESPN/ABC and TNT averaged 1.8 million seven years ago, and up 16% from last year.
- CBS Sports added “Scorecard,” a live, post-round show on CBS Sports HQ, Paramount+ and CBS Golf’s YouTube channel following the completion of CBS’ Saturday and Sunday telecasts, reports SBJ’s Josh Carpenter.
- Fox Sports is putting on the “Eternal City Tip-Off” featuring Notre Dame and Villanova men’s and women’s basketball teams facing off in Rome on Nov. 1, writes SBJ’s Ben Portnoy.
- ESPN scored upticks for its season-ending high school basketball tourney, the Chipotle Nationals across ESPN, ESPN2 and ESPNU, including the best audience for the event in 11 years. The boys championship drew 741,000 viewers, up 87%, while the girls championship averaged 191,000 – up 244%.
- SBJ’s Richard Deitsch reports Fox hired Clarence Seedorf, the Dutch footballing legend, to work as a World Cup studio analyst this summer. Seedorf has been a regular part of Amazon Prime’s coverage of the Champions League in the U.K., as well as its coverage of Italian football.
Sponsored content
Additional Sections
SBJ TV
