Explore the official sponsors and host city supporters of the 2026 FIFA World Cup. Discover how global brands and local communities are shaping the tournament’s excitement and impact.

National soccer federations participating in this summer’s FIFA World Cup will each choose a location within either the U.S., Canada or Mexico to serve as their base camp.

While the US Men's National Soccer team struggled in two FIFA World Cup warmup losses, the hybrid grass playing surface inside Atlanta's Mercedes-Benz Stadium held up well over the two matches.

The 2026 FIFA World Cup is poised to be the most expansive and logistically complex broadcast operation the sport has ever seen, as media companies prepare to cover a record number of matches across three host countries while tailoring coverage for a wide range of audiences.

Security and safety at the 2026 World Cup depends on lockstep cooperation between federal, state and local authorities, particularly amid an elevated threat environment. The question is whether political polarization could undermine that coordination at a critical moment.

MLS and its clubs are investing tens of millions of dollars in marketing aimed at amplifying the potential impact of the World Cup on soccer and ensuring they are among the direct beneficiaries.