- The latest SBJ Sports Media Podcast features co-hosts Austin Karp and Josh Carpenter breaking down the biggest Kentucky Derby audience since 1983, the latest carriage dispute between Disney and Comcast and why Duke makes sense for Prime Video. Karp also speaks with the T’Wolves/Lynx CEO Matt Caldwell on distribution matters and more.
- The fifth season of the NHL’s media-rights pact with ESPN and TNT Sports delivered the most-watched opening round of the Stanley Cup Playoffs ever, with an average of 1.2 million viewers, reports SBJ’s Austin Karp. He also writes that the NBA saw the best audience for the first round of the playoffs in 33 years.
- ESPN studio shows in April saw viewership climb 21% year-over-year on the heels of what was a 14% growth for the lineup of programs in Q1, Karp notes in this week’s Audience Analysis.
- The WNBA signed a multiyear deal with Skechers, naming the footwear brand an official sponsor of the league as it approaches its milestone 30th season, reports SBJ’s Na’Andre Emerson.
- The Team is deepening its bet on creator‑led golf by acquiring boutique agency Provisions Golf, writes SBJ’s Irving Mejia-Hilario.
- MLS unveiled its new office at 2 Penn Plaza in Manhattan with an invite-only press event Wednesday afternoon, notes SBJ’s Rob Schaefer.
- Populous acquired OJB Landscape Architecture, an award-winning landscape architecture and urban design firm, in a deal that fits the company’s expanding ambitions, reports SBJ’s Bret McCormick.
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