- Cisco and the USGA extended their longstanding technology relationship for an additional five years and are plotting new, AI-focused initiatives together, my SBJ Tech teammate Rob Schaefer reports.
- Schaefer also writes that Bond Sports, a provider of management software for athletic facilities, signed a deal with Toca Football to help manage the programming at its soccer training centers in the U.S.
- The NBA and AWS revamped the way fans can follow along with the NBA Draft Combine, which started Sunday and runs throughout the week.
- Cosm and Fox Sports made a deal to bring 40 FIFA World Cup matches to Cosm’s three shared-reality facilities in L.A., Dallas and Atlanta, my SBJ colleague Austin Karp reports.
- Beemok Sports & Entertainment picked SeatGeek as its official ticketing partner, which will see the company work on the Cincinnati Open and Credit One Charleston Open.
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