- Data from Zoomph shows that the NHL generated $364.5 million in social media value this season, with the Avalanche leading the 32 clubs with $27.7 million in social media value, reports SBJ’s David Broughton.
- Minor League Baseball and Diamond Baseball Holdings reached multiyear deals with Victory Live to be the pair’s preferred secondary ticketing service, writes SBJ’s Mike Mazzeo.
- McLaren Mastercard F1 Team would consider building its own engine if the next formula was right amid efforts by governing body FIA to make that scenario happen, notes SBJ’s Adam Stern.
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