- The build-out of the temporary venue for next week’s Freedom 250 card at the White House is on schedule, with UFC president & CEO Dana White promising “an incredible unique experience for our fans‚" reports SBJ’s Adam Stern.
- Disney has sold out of advertising inventory for the NBA Finals ahead of Game 2 between the Knicks and Spurs on Friday night. Overall, the company said it has 88 advertisers for this year’s Finals (pre, postgame and in-game), reports SBJ’s Josh Carpenter.
- Coca-Cola returns for a 23rd year as a sponsor of the Belmont Stakes, which boasts a roster of 22 sponsors, the most for the New York Racing Association-owned event, SBJ’s David Broughton reports.
- IBM has long invested in technology startups through its $500 million venture fund, IBM Ventures. That vehicle is now turning its eye to opportunities in sports technology, SBJ’s Rob Schaeffer reports.
- In this week’s Talent Pool agency roundup, SBJ’s Irving Mejia-Hilario reports that Bulls G Tre Jones signed with CAA Sports, amid a flurry of basketball signings overall as the NBA Draft and free agency nears.

